This celebrity became even more popular after being exposed of having multiple girlfriends
Chapter 101: The Crazy Boycotting Anti-fans

Chapter 101: Chapter 101: The Crazy Boycotting Anti-fans

Wu Mu’s anti-fans didn’t coddle him at all, they were upfront and brutal.

"Piece of trash, why don’t you just die already! Always here being a nuisance?"

"I’m literally throwing up, he’s a disgrace, and yet some stupid brand hired him as their spokesperson?"

"Don’t those idiot brands do background checks? Don’t they know all his previous endorsements terminated their contracts with him and even sued him!?"

"I just checked, a stupid, loss-making brand for several years running. With this level, who else but they could justify losing more by hiring this piece of trash as their spokesperson? Just running them further into the ground!"

These were mostly former adoring fans who had turned into anti-fans, unable to see anything good in Wu Mu, and attacking anyone who treated Wu Mu well.

"This is so f*cked, how long has it been and Wu is already getting endorsements again."

"The brand must be out of its mind; what uses hiring Wu now? Just drives them to further loss."

"Disgusting, so they’re hiring scandal-burdened celebrities now, huh? The brand is permanently blacklisted."

These primarily included passers-by haters and Mo Mo’s fans turned haters; though they didn’t despise Wu Mu as much, they still couldn’t stand to see him succeed.

Undoubtedly, the news of Wu Mu landing a new endorsement made both groups feel as restless as if ants were crawling all over them.

Just the thought of those who despised him and wished him dead on a daily basis seeing him not only alive but thriving day by day, actively flaunting it in front of them.

Initially, it was just some shows inviting him, but now, a new endorsement deal too!

At this rate, the collapsed careers won’t stay collapsed!

Can’t let him clear his overwhelmed and scandalous image!

No way.

It was bad enough that this piece of trash conned and disgusted them once; now he needs to prove that he can do well without them and disgust them a second time!?

"Sisters, we can’t let this trash get comfortable, let’s target that stupid brand together!"

"Right, we absolutely can’t let him get off easy!"

"Boycott and report together!"

"Everyone share this, remind other sisters to join in the boycott!"

"Call to report! Join the group xxxxxx, follow the plan and report together!"

Wu Mu’s extreme haters quickly reached a consensus, determined not to let Wu Mu’s endorsement proceed smoothly.

Otherwise, other brands might see it and follow suit, making them a complete joke.

People began to organize how to boycott and which numbers to report.

Wu Mu’s securing a new endorsement quickly trended on real-time hot searches, drawing a crowd of onlookers and fun people.

"Haha, yes, report Wu vigorously."

"It’s all coming back, I’m reminiscing about the week when Wu’s career collapsed."

"Let’s rally again!"

"Wow, this new brand is really bold, daring to hire Wu as a spokesperson so soon, don’t those haters remember?"

"There’s nothing they can do, Wu’s prominence is high, and he’s good at creating effects. Clearly not leaving the scene anytime soon, so naturally some can’t resist."

Not just onlookers, but many brands stealthily observed the situation.

Especially the ones who had previously signed Wu then announced termination.

Since Wu’s life started improving day by day, they felt somewhat stuck in limbo.

Initially, thinking Wu’s career was doomed plus the intimidating boycotting and reporting by his haters, they couldn’t resist announcing termination too.

But who could have predicted Wu would make such a comeback, even appearing more appealing and attract more fans than before?

They undoubtedly started having their own ulterior motives.

Now, taking this chance to see if rehiring Wu as a spokesperson would truly have any effect, whether it brings more benefits or drawbacks.

Online, Wu’s new Weibo post turned everything upside down, while in reality, the Rouyun Paper Factory was also in chaos.

...

"Yes, nothing to worry about, we just hired a spokesperson that many dislike, and they are deliberately slandering us. Yes, rest assured, I’ll be careful..."

Zou Dezhong hung up the phone, wiping the sweat off his forehead, feeling bewildered.

Are the new spokesperson’s haters really that frightening?

In just half a day, his phone was blown up!

Various friends and partners, even local leaders and official social media accounts from the area, all called to inquire about the situation.

They weren’t blaming for hiring a new spokesperson, mostly just genuinely inquiring, but even merely this was enough to cause him immense pressure.

Honestly, Wu Mu’s haters were really too extreme.

They tried every possible means to boycott and report them.

Calling the mayor’s hotline, local petition numbers, local social report channels, targeting their local official media Weibo, Douyin accounts, calling all the exposed numbers of their factory to complain...

These complaints were still that they shouldn’t have hired a scandalous celebrity as a spokesperson.

But...calling the environmental bureau to report pollution issues, reporting to the fire department about fire safety hazards, notifying tax authorities of tax evasion, collectively reporting their social media and e-commerce accounts...

These were truly deadly, even if most departments understood they were being slandered, just one investigating could disrupt everything.

The intended benefits of the new spokesperson hadn’t been seen yet, but they already found themselves beset on all sides, anyone would be under severe stress.

Zou Dezhong started to really doubt whether hiring Wu Mu as a spokesperson was right or wrong.

Could this really bring advantages, and could these potential benefits cover the losses they currently faced?

Zou Dezhong was under tremendous pressure, his son Zou Xing already couldn’t help but blame him for not heeding his advice, "Dad, I told you we shouldn’t have hired him, it brings no benefits, only harms our image."

"Originally our factory was just struggling a bit, but if we continue to face such boycotts, we’ll genuinely be in a difficult operating position."

Zou Xing implied throughout, undoubtedly suggesting ending the contract with Wu Mu.

Cancel the contract on the first day?

Then they’d really become a laughingstock.

Plus, the endorsement fee paid wouldn’t be recoverable; even if they could afford the loss, it shouldn’t be squandered like this.

Zou Dezhong frown tightly, not responding.

...

Meanwhile, over at Wu Mu’s side, upon confirming the advance payment from Rouyun Paper towels had been transferred.

He selected two ten-million-dollar Performance Cards from the system’s inventory, aimed at Rouyun Paper towels’ brand, and hit use.

Search the lightnovelworld.cc website on Google to access chapters of novels early and in the highest quality.