This celebrity became even more popular after being exposed of having multiple girlfriends
Chapter 266 - 246: The Profit Card Comes into Play

Chapter 266: Chapter 246: The Profit Card Comes into Play

[Would you like to use the Profit Card for the album "Disappeared"?]

Wu Mu looked at the system prompt that had popped up in front of him and clicked yes.

...

"Is 570,000 considered a lot or a little?"

Hongtu Game Company.

The game company that previously endorsed the game "Dynasty Domination", which Wu Mu had represented.

Guo Hong, the boss who didn’t quite understand the number of album pre-orders, curiously asked his secretary.

His secretary hesitated and then said, "It’s considered a little, I guess. Mo Mo’s album pre-order event reached over six million within twenty-four hours."

Twenty-four hours to break six million compared to more than half a million in half a day.

The difference was indeed quite significant.

Even if Mo Mo was more popular than Wu Mu, the gap shouldn’t be so huge.

In the end, it was all about inadequate promotion and pre-launch hype.

Guo Hong shook his head slightly, "Have we posted his album pre-order link on our official Weibo and website?"

He had a really good impression of Wu Mu.

At first, he invited Wu Mu to be the spokesperson mainly because of Wu Mu’s good reputation among gamers and because his songs were unexpectedly popular among the users of their new game.

But after Wu Mu became their spokesperson, he realized that inviting Wu Mu was more than worth it.

Not only did Wu Mu bring significant buzz to their game at launch.

What was most critical was that the man genuinely played games.

Besides frequently playing their games, he often liked the updates to their games and interacted with their official accounts, bringing them heat.

There were even incidents where his game ID got leaked and he was chased around by players server-wide, effectively giving them several free community events and boosting player engagement for them.

By now, Wu Mu was nearly becoming a signature figure for their game.

In the spirit of reciprocation, it was both sensible and proper for them to help promote Wu Mu’s work.

"They’ve been put up, synchronized with the music platform," his secretary responded.

Unfortunately, such promotions were essentially a drop in the bucket; their official accounts and websites barely got any attention on a regular basis.

The game itself was the common gathering place for players, and the game’s daily active player count was very high, with the total registered players now exceeding thirty million.

But there was no way around it; they couldn’t just issue a special announcement in the game for a new album that didn’t have anything to do with their game.

It wasn’t quite appropriate.

Guo Hong shook his head, picked up his phone, and planned to go to the company’s WeChat group to tell everyone to pre-order for Wu Mu, with the company footing the bill.

However, upon entering the company WeChat group, he found that they were already discussing Wu Mu’s new album.

"The pre-order numbers for Wu Mu’s new album don’t seem to be doing very well, I see it’s not even reached six hundred thousand yet."

"I saw on his Weibo that he said he wanted to surpass Mo Mo’s album sales, but with these pre-order numbers, there’s definitely no hope."

"The promotion has been lacking. Many potential album buyers don’t even know about it. I was just in gaming streamer Lao Fan’s livestream on B-site, and he didn’t know about it until the chat reminded him. Then he stopped playing the game immediately, went to pre-order it and even sent out red packets in the livestream, urging the audience to help with pre-orders."

"Wu Mu really does have a good reputation among gamers."

"How could he not? Everyone’s waiting for him to come and rescue domestic single-player games. Not just Lao Fan, Mingyu Game Company also made a special game update announcement for Wu Mu’s new album. I was surprised when I got the game update notification since it’s already the official version; I wondered why there was another update so soon. When I clicked on it, I found out they updated the game with a backstory about game NPC big boss Wu Mu’s upcoming new album release."

"Hahaha, that’s too funny."

Mingyu Game actually pushed out a game announcement for Wu Mu’s new album?

Guo Hong was stunned by this message.

This...

After hesitating for a moment, he finally made up his mind, "Get Li San to my office, we’re also going to do a new event announcement!"

"Everyone’s been saying they’re tired of the background music in the home environment, asking us to add songs, right? Let’s launch a reservation event for Wu Mu’s new album. Once we hit a certain number of reservations, we’ll go ahead and buy the rights to Wu Mu’s new album and add it into the home background music!"

...

Shen City, Vitality Media Culture Company.

The boss, Zhou Qing, was also paying attention to the reservation numbers for Wu Mu’s new album.

"Less than six hundred thousand, too low."

Zhou Qing felt a bit sorry for Wu Mu.

A good hand, wasted by Wu Mu himself.

Zhou Qing started as a singer, but due to his lack of vocal talent, he made a career switch to become a music critic and magazine editor.

Then, sensing the decline of traditional print media with the advent of the internet era, he seized the opportunity to strike out on his own and ultimately caught the right wave, establishing the company he now ran.

Their Vitality Media Culture Company was one of the biggest self-media marketing channels in the music industry.

He controlled a matrix of self-media accounts, ranging from tens to hundreds of thousands of followers. If anyone wanted to promote a new album or a single, they practically had to go through his company.

From his perspective, if Wu Mu’s new album was handled well, it could definitely create a huge buzz.

After all, Wu Mu’s past reputation for good music was strong. Even if the new album’s quality wasn’t up to par, as long as the marketing was on point, sales would surely not be bad.

He had been waiting for Wu Mu to come purchase his company’s marketing services, but despite waiting and waiting, Wu Mu never showed up.

After asking around in the industry, it seemed nobody had taken the project.

Wu Mu could go against the grain; his new album was about to drop, and he chose not to promote it at all.

Zhou Qing shook his head—if someone didn’t want publicity, what could he do? He certainly couldn’t offer free promotions.

He wasn’t out of his mind.

After refreshing the album page and seeing only a few hundred more reservations, he lost interest and opened Douyin to check out other happenings in the circle.

The first video that popped up was...

"This man’s name is Ah Gou. He may look ordinary, but he’s actually a former top-tier idol who crashed and burned due to being kept by a patron. Swearing vengeance, he vowed to make those who once looked down on him pay."

"He joined the singer-songwriter competition and stunned everyone with a song from the Heavenly Queen during the show, but his situation didn’t change. Instead, he drew even more skepticism and slander. He swore that in the next episode..."

"His new album, ’Disappeared,’ is about to be released, and yet again he swears—this time, he’s definitely going to make everyone pay!"

You just have to admit the power of today’s internet big data.

He was just browsing Wu Mu’s album reservations, and the first video he sees is Wu Mu.

Zhou Qing, watching the video that appeared on his screen, couldn’t help but chuckle.

The author did something interesting by turning Wu Mu’s experiences into what seemed like a ridiculous novel.

Not to mention, combining scenes from various shows Wu Mu appeared on with his live performances made it quite entertaining to watch.

Especially the intentionally twisted snide comments, those in the know found them even more amusing—a knowing chuckle.

"What a talent."

Zhou Qing casually hit the follow button, taking a glance at the adjacent video’s stats—four hundred and eighty thousand likes.

Huh, that seemed a bit high.

These numbers were significantly higher than those of average celebrity-related silly videos in the music genre.

Still, considering the quality of the videos, it wasn’t unimaginable.

After his initial surprise, Zhou Qing casually continued to scroll down.

And then.

"Counting down Wu Mu’s top ten epic live music performances."

Another Wu Mu video?

(To be continued)

Search the lightnovelworld.cc website on Google to access chapters of novels early and in the highest quality.