This celebrity became even more popular after being exposed of having multiple girlfriends
Chapter 264 - 244: Is This Something A Human Can Do?

Chapter 264: Chapter 244: Is This Something A Human Can Do?

Wu Mu returned to Beijing and, after resting for a couple of days, began the album recording work in a professional studio arranged by his workplace.

The studio was also in Kaiyang District, not too far from the company.

Therefore, every day besides Shi Wu, Shu Mei and the others would also come over under the pretense of reporting work to join the bustle and listen to the songs live.

When it came to Wu Mu’s abilities, Shi Wu had to admit that aside from the boss being a tad too strong-willed, his professional skills were indeed very high.

Typically, when singers work on an album, they would hire a music director to plan topics, collect songs, arrange compositions, determine the style, and so forth, which usually involves extensive communication and experimentation with a host of lyricists and arrangers.

But Wu Mu took care of it all by himself.

It was as if he already had a complete and detailed idea in his head, vocalizing very precise requirements, with efficiency that was almost unbelievable.

During the recording process, there were seldom times when his status was not good, and the progress was very rapid.

"Boss, Tencent Music wants to start the album’s preliminary publicity and pre-ordering, they’re asking us to first create a batch of promotional materials to send to them, and also the album cover. What style do you want for the album cover?"

Shi Wu asked during a break in Wu Mu’s recording session.

The album cover was also very important, akin to a novel’s cover that gives one a general impression at first glance.

Once the general style was determined, he could then go about contacting the relevant photographers or illustrators.

"Mhm, as for the promotional materials, just arrange for someone to take the photos. As for the album cover..."

Wu Mu hesitated for a moment.

"I already have some ideas for that, I’ll give it to you in a few days."

A few days later, after Wu Mu took a trip back to his hometown Nangang City, Shi Wu and the others saw his idea for the cover.

It was a photo that appeared to have been scanned and cropped.

In the photo was a little boy, tilting his head and leaning against the legs of a tender-looking, sweet-smiling beautiful woman.

Shu Mei, from the side, immediately recognized something in the little boy’s eyes and exclaimed in surprise, "Boss, is this you when you were little?"

"Mhm." Wu Mu nodded.

"You were so cute as a child!" Shu Mei felt the impulse to immediately take out her phone to snap a photo of this picture to keep it.

"It was okay."

After admiring the lovely childhood image of her boss, Shu Mei hesitantly looked again at the beautiful woman the little boy was leaning on, "...Boss, is this your mother?"

Wu Mu’s unfortunate family background had already been the subject of much speculation online, since whether from the songs he sang, or the fact that he had never mentioned his family matters on any show, one could somewhat sense something.

And for employees of the company who were even closer to Wu Mu, the feeling was even stronger.

Ordinary artists would occasionally receive calls or messages from their parents or relatives.

But they never saw such from their boss.

Apart from people from within the industry, he seemed to have no old relatives or friends; his past life was like a blank slate.

His brother must have been an orphan, she reasoned, and judging by the lack of contact with his past, his childhood probably hadn’t been very happy.

Shu Mei thought to herself, feeling an involuntary twinge of heartache at the thought that their sunny and happy boss might not have had a good childhood.

She also had a growing admiration for the boss who could grow up in such an environment into the person he was now.

If not for private interactions that revealed to her the boss’s lively passion for life and his almost unbelievably carefree happiness,

she could almost suspect that her boss might be suffering from some sort of depression.

"Mhm."

Wu Mu nodded, not delving further into the topic, and instead continued, "Use this photo for the album cover, but focus on myself. Blur my mother’s image a bit, a silhouette will be fine."

If the theme was "Disappeared," then what cover could be more representative and commemorative than this photo?

His former life seemed to have always remained in this picture, trapped at that time.

Shi Wu nodded, wisely not asking any further questions, "I’ll find someone to handle it."

...

Wu Mu’s new album was progressing smoothly and methodically.

Meanwhile, the outside world was starting to get the sense that something was slightly amiss.

"Huh, hasn’t Pioneer Music reached out to Wu Mu?" asked Cai Wanhai, who was also about to release a new album, looking confusedly at the agent beside him.

His agent was also puzzled, "No, not only Pioneer Music didn’t, but even the others we contacted, like Music Voice and Entertainment News Circle, they all didn’t."

The pre-release promotion of an album is very complex and tedious. It’s not just about creating buzz on social platforms but also about reaching out to major music magazines, radio media, and such for interviews to take the news of the new album to every potential buyer.

So when Cai Wanhai found out that Wu Mu’s album was going to be released at the same time, he was undoubtedly very anxious.

Not to mention that Wu Mu’s album would definitely siphon off a portion of the buying audience, the various promotional resources... He was very self-aware, knowing that given a choice, people would undoubtedly prefer to invite Wu Mu over him.

So he had actually thought that he wouldn’t be able to secure these promotional resources.

But who would have thought that Wu Mu hadn’t reached out at all?

Not just that he hadn’t reached out.

"I asked an editor I know at Pioneer Music, and he told me they actually took the initiative to reach out to Wu Mu’s team, wanting to schedule an interview, but Wu Mu’s side didn’t accept," his agent continued.

What?

They didn’t accept even with them reaching out?

What’s going on?

Pioneer Music magazine has no small readership. Moreover, they are all potential buyers who regularly follow various albums and like to purchase them.

And Wu Mu just passed that up?

"Apart from these media promotional resources, there are also marketing agencies on platforms like Douyin and Xiao Hong Shu. When I contacted them, they revealed that no one in their circles had received any business from Wu Mu."

No, what’s the deal with Wu Mu?

Not doing traditional media promotion is one thing, but not even doing new-age social media promotion?

Cai Wanhai was completely baffled.

Not just him, netizens online also sensed that something was off.

A part of them, eagerly anticipating his new album and following the news about it every day, noticed.

Ever since he announced the new album plan and the tussle for music platform rights, Wu Mu’s new album hype just died down?

Don’t artists usually strike while the iron is hot, keeping up the hype with various news and updates for their new album release?

But there was nothing from Wu Mu’s side to maintain the heat, let alone media promotion.

Even his own account stopped posting about the new album.

He was still using his account every day, but the latest activity on his "like" section was... liking a post criticizing a Beijing restaurant for having terrible food.

And he even replied.

Wu Mu Evolved: "It’s terrible!"

What?

Nevermind whether it’s proper for a public figure to like and reply to such things.

Bro, you’re about to release a new album, shouldn’t you be running around promoting it instead of having time to check-in and dine?

Not just eating, but to specifically search for negative reviews to like?

...Isn’t that a bit too relaxed?

Everyone was speechless.

And what made them even more speechless came next.

Someone blew the whistle with a complaint.

"An insider from a music platform here to vent a little, don’t wait for Wu’s promotion, he’s just not planning to do it. After our company bought the rights to his album, we were waiting for his promotion. Seeing no movement, our platform director went to ask, only then did we find out, he just planned to finish the album, upload it to our platform, and that’s it."

???

Everyone, upon reading this insider’s revelation, instantly had a row of question marks pop up in their minds.

Finish an album and not promote it, just upload it and that’s it?

...Is that something a normal person would do?

(And there’s more)