Do Not Speak Ill of My Mother! -
Chapter 351 - 337 Inheriting hardship
Chapter 351: 337 Inheriting hardship
Traditional Chinese Medicine was difficult; in ancient times, a medical practitioner had to start as an apprentice. After ten or eight years, amassing enough experience, one slowly gained the qualification to follow doctors and observe consultations.
After that, one needed long-term practice to gain patients’ trust.
Even in later generations, with the establishment of Traditional Chinese Medicine colleges, it wasn’t easy to train a qualified inheritor of Traditional Chinese Medicine.
"Years ago, my family was caught in the dilemma of persisting in our inheritance or changing trades. On one hand, there was the crystallized wisdom passed down from our ancestors; on the other hand, we were in such a dire situation that even maintaining a subsistence was difficult..."
He narrated that piece of history calmly and indifferently, his brows slightly furrowed, which was heartbreaking to see.
The barrage wept.
"I understand, I really understand! It’s extremely difficult to keep Traditional Chinese Medicine alive! When I was a child and fell ill, my mother could carry me to a Chinese medicine clinic to get a few prescriptions, and I would be hopping around again, but now even a simple cold takes a week to recover from."
"Not to say that Western medicine is bad, but Traditional Chinese Medicine is more suitable for the constitution of Hua Country’s babies! Now, if you fall ill and casually visit a hospital, you have to get blood tests and medicine, which could cost hundreds. At a Chinese medicine clinic, it’s just tens of dollars at most for the medicine."
"Forget it, all the Chinese medicine clinics nearby are frauds. The medicine they prescribe is both bitter and unpalatable, and it doesn’t work after you take it."
"emmm, don’t generalize like that, okay? Besides, the fact is—good Chinese medicine clinics are increasingly rare nowadays. After people got used to going to hospitals, many old Chinese doctors couldn’t keep their clinics open or find apprentices willing to learn patiently..."
"Yeah, once that old generation fades away, who knows what will happen to this thousand-year-old legacy."
For a time, everyone felt sorrowful about this.
Chu Fengteng wasn’t looking at the barrage, but he probably guessed the comments from the netizens, and suddenly, his tone shifted and became more uplifting.
"However, our predicament was resolved after Aunt Yueqing stepped in."
Zhu Na asked with her mouth, "Did Big Boss Yue make a move?"
"Yes." Chu Fengteng’s expression cleared, "Her generous investment helped us through that difficult period. It was also upon her suggestion that we began to transfer the principles of Traditional Chinese Medicine into aspects of clothing, food, housing, and transportation."
"Clothing, food, housing, transportation?" Zhu Na was surprised. "I understand ’food,’ but what do ’clothing,’ ’housing,’ and ’transportation’ mean?"
"’Clothing’ generally refers to what we wear, for example, integrating Chinese medicinal products into clothing, making Medicine Pouches to carry around. ’Housing’ refers to household items, like the Medicinal Pillows that everyone is familiar with... As for ’transportation,’ that detail is still being discussed in collaboration with another company, so I won’t disclose it for now."
Zhu Na nodded repeatedly, like a good sidekick: "It seems Boss Chu has big plans~ Clothing, food, housing, transportation... you’re planning to integrate into every aspect of people’s lives~"
Chu Fengteng smiled gently, his eyes devoid of the ambition typically seen in businessmen; instead, he possessed a compassionate, almost Buddha-like nature: "Food Supplement Shop is just the first step, using different diets to regulate everyone’s health. However, since the products involve consumption, the materials naturally won’t be cheap, which is why Food Supplement Shop can’t be popularized among the general public."
The barrage was somewhat unconvinced.
"Nonsense! If you want to make money, just say so. How much can Chinese medicine cost?"
"Yeah, exactly. Food Supplement Shop is following a high-end dining series, just like those omakase that are all hype! There’s nothing special; it’s just expensive!"
"I suggest you don’t just start criticizing without understanding. Traditional Chinese Medicine is a mysterious and challenging discipline. Physicians must rely on their own knowledge and experience to find various formulations from nature and use them as the basis to build a complex medical system. It’s a consistent line; it’s not something that one single clinic or hospital can determine."
During the decline of Traditional Chinese Medicine, production and pharmaceuticals were also affected. As the number of cultivators dwindled, prices naturally soared! And did you pay attention to the news lately? Quite a few established pharmaceutical lines were taken over by capital from Sun Country. Thankfully, we in Hua Country also had big shots intervening, otherwise, the price of herbs would only continue to rise.
"Thanks to the person above for the enlightening info. As a resident of the Imperial Capital, I want to say that the main store of Food Supplement Shop is near my home. Though it follows a high-end route, it’s high-end in terms of ingredients and top-notch service, yet the prices are still not as expensive as those Western restaurants. Additionally, the shop has a display screen showing which Chinese herbs are included in the meals for the day, and their prices are clearly marked. They’re really not making a huge profit off you."
"Indeed! Just look at what the host is having today—the Ginseng Chicken Soup alone uses Changbai Mountain Ginseng, and it’s of very good quality! Selling it for 199 per serving is not expensive at all. Some people are just so enamored with things from abroad that they belittle our own high-end food establishments."
The live-chat was bustling with discussions, and Zhu Na, acting swiftly and with precision, banned and kicked the trolls who were deliberately causing trouble from the live stream.
Done in one go!
The atmosphere immediately improved tremendously.
Chu Fengteng continued to introduce the Chinese medicinal drinks to everyone, "Whether it’s Chinese or Western medicine, the main path is to cure and save people! Seeking appropriate treatment after falling sick is certainly good, but regular conditioning to prevent hidden ailments from worsening is also very necessary.
"Chinese medicinal pastries and beverages are a new initiative gradually being introduced to everyone. Choosing to cooperate with Wankang Auspicious Hall is because of its good reputation and broad reach. Frankly, we are the ones who are benefiting from the partnership with Wankang Auspicious Hall."
His humble and polite attitude greatly pleased the netizens.
In fact, Chu Fengteng had long harbored the idea of promoting Chinese medicine throughout the country.
However, ever since they started running Food Supplement Shop, even though they continued to study medicine, they lacked the extensive experience found in common medical practices.
Practitioners grow slowly through thousands upon thousands of cases.
Chu Fengteng knew that opening a Chinese medicinal beverage store through Food Supplement Shop would not only require a substantial upfront investment but also struggle to become recognized and accepted by the public if it did not gain fame.
Wankang Auspicious Hall is different.
It was already the most extensive practice among Old Master Bai’s apprentices.
With franchise stores spread throughout Hua Country, whether in bustling cities or small alley corners, you can find its presence.
In today’s gradually declining Traditional Chinese Medicine environment, having such a large scale shows great effort and dedication.
Cooperating with them meant that patients willing to try their medicine after consultations were also willing to try the so-called dietary beverages, which was more effective than just opening a store and advertising loudly.
This idea was an early concept formed by Chu Fengteng and Old Master Bai and was the result of several recent discussions.
To tell the truth, wanting to promote it meant that, in the beginning, it was not possible to make much profit; there might even be consistent losses.
Food Supplement Shop had made good earnings over the years, but to push for a nationwide chain would be a bottomless pit!
Wankang Auspicious Hall’s profits have also been slim in recent years and couldn’t support such an ambitious plan.
It was Yan Yueqing’s investment that once again brought everyone hope!
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