Chapter 450: Chapter 439: Effect

Xia Yue shared her idea with Yan Mo, who readily concurred. She asked Zheng Tang to amend the plan, and prioritized creating new promotional materials for the Ghost House’s revamped setting. The setting update was to take place three days later.

Upon receiving Yan Mo’s directive, Zheng Tang and his team worked overtime. Despite the sleep deprivation, they managed to complete the promotional flyers and video overnight. Immediately, they were placed at the Ghost House ticket booth and a screen was set up to play the promotional video continuously.

The online ticket purchasing system, too, ran the promotion and provided information about it.

Other platform accounts likewise promoted the event.

That very day, tourists found out about the upcoming new scene. They perused the promotional flyers and watched the promotional video.

This new scene depicted a seemingly ordinary residential house. But no one knew that it bore the tragic history of a brutal mass murder. The walls, ceiling, and floor - every part of the house - had remnants of limbs scattered around.

Somehow, the house was listed online for rent. Its low rental rate and appealing room photos quickly attracted numerous inquiries. Subsequently, potential tenants contacted the landlord to arrange viewing appointments.

However, no one who went to see the house ever returned.

The promotional video ended with a scene showing a happy family of five seated around a dining table, holding knives and forks. Their ominous gaze coupled with a mysterious smile sent chills down the spine, complemented by a welcoming caption on screen: "Come view the house."

The final scene gave everyone goosebumps.

The Four Seasons Resort’s Ghost House had gained fame amongst thrill-seekers. Therefore, when the campaign launched, it sparked numerous discussions.

[Guys, had I not remembered that this is a promotional video for a haunted house, I would have mistaken it for a clip from some ghost film. I even thought that our domestic ghost films had reached such a high-quality level.]

[After watching it, I felt goosebumps, especially during the final scene.]

[I seriously suspect that those who went to view the house never made it out and were eaten.]

[It’s genuinely terrifying, yet I want to try it out.]

[Just read their announcement. Due to a draw held yesterday, the hospital scene came out the least number of times. Hence, they are replacing it with this "house-viewing" scene.]

[No, I love the hospital scene the most!]

[I planned to go there sometime in the future. How come they’ve already taken down one scene? This update is too quick.]

[I’m at the Ghost House in the resort today. I overheard a lady named Milia say there might be another new scene coming up, but she wasn’t sure about the timeline.]

[Originally, this new scene was supposed to be launched a month later, but it seems they brought it forward to promote their new project area.]

[I’m also here, and it seems the promotional video for the new project, suitable for all ages, is coming out in a few days.]

Gradually, the number of people discussing it increased, and the video’s reach expanded. Soon, it was picked up by marketers, even tagged as a new movie release.

This led many viewers to think it was a promotion for an upcoming film, eagerly inquiring about its premiere date.

Netizens who knew the truth explained that it was not a movie but a promotion for the Ghost House.

Once its popularity spread, many people looked forward to the launch of the new scene.

Moreover, the scenes’ launch was set to happen on Saturday, three days later.

Sena was flooded with hotel reservations for the said day.

While many people expressed an interest in visiting, with the number of hours limited in a day, only so many people would be accommodated.

Xia Yue had previously set a limit of nine hundred tickets per day. Each ticket had a designated time, and those who were able to snag a ticket at any given time were considered lucky.

If earlier visitors were late or did not show up, their tickets would simply be carried over. The schedule would then be adjusted according to any late or unused tickets.

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