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Chapter 1402 - 1162: He Sheng’s Adventure, Breaking the Dimensional Barrier

Chapter 1402: Chapter 1162: He Sheng’s Adventure, Breaking the Dimensional Barrier

Blue Star’s Second Children’s Channel.

The new animation "He Sheng’s Adventures" is currently airing.

Ol’ Zhou stared at the TV screen, watching it motionlessly.

The new animation is quite interesting.

The protagonist, named He Sheng, is an archaeologist. He, along with several colleagues, ventures into a Bavarian castle. Despite its age, the castle is riddled with countless traps and hidden mechanisms, making it impossible to guard against...

Daddy.

Xiao Yu.

The characters in the animation appeared one by one, and the plot became increasingly thrilling and intense, utterly captivating.

As he continued watching.

Ol’ Zhou’s expression gradually grew strange.

Although it’s a cartoon, and the male protagonist He Sheng is just a caricature, why does he look so much like actor He Sheng?

What the hell?!

This He Sheng...

Could it actually be the He Sheng I know, the lead actor of "Kung Fu"?

No matter how you look at it, it feels like Shadow’s male lead in this new animation was clearly modeled on "He Sheng’s" appearance!

The resemblance is 99%, for crying out loud!

Not to mention the name of the animation is literally "He Sheng’s Adventures"!

Furthermore.

Some of the martial arts moves the male protagonist executes in the cartoon seem eerily reminiscent of He Sheng’s moves from certain films!

Just then.

The animation ended.

Ol’ Zhou thought the end credits would follow, but He Sheng himself suddenly appeared on-screen without warning!

He Sheng was shown practicing on a wooden dummy with expert precision.

Smack!

Smack!

Smack!

The crisp sounds of the wooden dummy being struck echoed continuously.

He Sheng’s movements were polished and efficient—it was obvious he’d trained before.

From the side.

Xiao Yu’s voice chimed in: "Brother Sheng, can you tell everyone about this cartoon?"

He Sheng chuckled and said, "Teacher Xian Yu invited Shadow to create this cartoon tailored specifically for me. When I first heard about this, I was beyond thrilled—a complete and utter surprise! I’m a huge fan of cartoons, especially those airing on the Second Channel. Since I was a kid, I’d fantasize about being the protagonist in an animation, doing things I could never achieve in real life. This cartoon fulfilled that dream. I love cartoons!"

Damn!

It’s confirmed—it really was based on He Sheng’s likeness!

Ol’ Zhou, though a film guy, also knew a thing or two about animation—after all, his company had an animation department.

However.

In Ol’ Zhou’s mind, he’d truly never considered that animation could be done this way!

"Brilliant!"

Ol’ Zhou was elated!

So this is why Xian Yu wanted me to watch the cartoon!

Why didn’t he just explain earlier?

Had me foolishly binge-watching cartoons for days on end!

And He Sheng too!

He never mentioned this to me!

But, gotta hand it to him!

Xian Yu’s idea is absolutely genius!

Shadow’s skill in animation is outright unparalleled!

The plot was incredibly engaging; Ol’ Zhou was completely hooked. At the same time, it carried a striking freshness!

No one’s ever done an animated show like this before!

These two—one providing the concept, the other handling execution—actually created Blue Star’s very first animation with a real-life celebrity as its protagonist!

As things stand, "Kung Fu" is about to hit theaters.

At this critical juncture, He Sheng gains such a mighty boost—no doubt this will be excellent for "Kung Fu’s" box office sales!

...

Blue Star’s Second Children’s Channel has a massive viewership!

Ol’ Zhou noticed this cartoon, and other viewers certainly did too.

After the show ended.

Even while it was still broadcasting, the internet had already lit up with discussions.

When the animation concluded.

Countless people from Qin, Qi, Chu, Yan, Han, Zhao, Wei, and Zhong Continents were buzzing online!

"Have you watched the Second Channel’s cartoon?"

"’He Sheng’s Adventures’!"

"Haha, this animation’s absolutely brilliant!"

"They actually used movie star He Sheng’s likeness for a cartoon—what a move."

"I’m from Middle State and don’t know who He Sheng is, but the cartoon is undoubtedly fun—I’m hooked!"

"He Sheng is an actor from Qin Continent—super talented!"

"You’re explaining it wrong; here’s how to do it—He Sheng is the lead in ’Kung Fu’!"

"Ah, ’Kung Fu’?"

"The movie Xian Yu’s set to release in August?"

"So he’s the lead in ’Kung Fu’; maybe it’s the cartoon effect, but his image feels so approachable. Might have to check him out in theaters."

"Huh?"

"Judging by your typing skills, you’re all adults—how do you know about this cartoon?"

"Haha, a lot of adults watch the Second Channel too."

"The plot setup is great, and He Sheng as the lead brings such strong novelty. When he appeared in person at the end, I almost didn’t process it—felt like the dimensional wall shattered! Apparently, He Sheng said the concept was Xian Yu’s idea, Shadow directed it, and Shadow probably wrote the script too. This collab is absolutely stunning!"

...

Amid the discussions.

Breaking news popped up:

"Xian Yu x Shadow Collaboration!"

"Blue Star’s first animation featuring a celebrity protagonist is born!"

"He Sheng’s Adventures!"

"’Kung Fu’s’ lead actor He Sheng becomes a cartoon character?"

"Xian Yu and Shadow team up to break the dimensional wall!"

"Second Channel’s new animation receives rave reviews again!"

"Second Channel’s animation lead: the loyal male star of Xian Yu’s works!"

This is an unconventional strategy.

While major film companies, directors, and screenwriters were promoting their new releases through traditional means, Xian Yu joined forces with Shadow to use "He Sheng’s Adventures" for a playful, innovative, and captivating promotional campaign for his upcoming movie!

Forget the internet users.

The filmmakers across various continents were utterly stunned—what kind of promo even is this?!

"Ingenious move!"

"A freakin’ cartoon!?"

"Shocking me for a year!"

"3D breaking into 2D?"

"Who could’ve thought of this promotional approach?"

"Even if they did, it’s no easy task. The key is that Xian Yu found Shadow—this guy’s knack for animation is out of this world. Even the Big Five in cartoons can’t hold a candle to him!"

"The biggest challenge facing ’Kung Fu’ just got solved!"

"Exactly. Previously, He Sheng’s fame was mostly limited to Qin, Qi, Chu, and a few other continents."

"Like many actors, He Sheng’s influence outside his home continent was pretty limited."

"When the lead actor isn’t well-known, it’s hard to break into the market. Audiences feel a sense of unfamiliarity. Considering Blue Star’s recent global merger, all continental cinema now targets worldwide audiences."

"Things are looking much better now."

"The Second Channel is Blue Star’s most important animation platform with a global audience. With ’He Sheng’s Adventures,’ many people will recognize him!"

Indeed.

This was Lin Yuan’s purpose for creating "He Sheng’s Adventures."

It was specifically designed as an unconventional strategy to promote "Kung Fu." With access to the Second Channel’s resources and this unique animation, Lin Yuan made full use of it.

The results were stellar.

After all, following his breakout role in "Flirting Scholar," He Sheng’s career had steadily progressed. He had strong audience appeal.

Audiences particularly loved watching him in comedies.

Starlight Entertainment had been actively supporting him.

Now, with "He Sheng’s Adventures," he’s gained even more recognition and more fans—all of which translates into stronger box-office performance!

And at this moment.

No one could have predicted that Lin Yuan’s promotional campaign was really just getting started...